About The MEAC | 9/19/2025 11:51:01 AM

NORFOLK, Va., September 18, 2025 — The Mid-Eastern Athletic Conference (MEAC) is proud to announce a new partnership with McCoy Enterprises 22, LLC, beginning with the 2025-26 academic year.

McCoy Enterprises 22, LLC will play a prominent role in several marquee MEAC events, including the 2025 Men’s and Women’s Basketball Media Day, the 2026 MEAC Basketball Tournament, and MEAC Foundation initiatives. Notable activations will elevate the fan and guest experience, such as the addition of Harold’s Chicken in the President’s Hospitality Room during the basketball tournament and support in securing premier talent and entertainment for MEAC Foundation signature events.

“I am thrilled to welcome McCoy Enterprises 22, LLC as a partner of the MEAC,” said Commissioner Sonja Stills. “Troshawn McCoy’s commitment to community, philanthropy, and excellence aligns perfectly with our mission to serve student-athletes and elevate the conference experience for fans, alumni, and stakeholders. His dedication to empowering people and creating meaningful impact mirrors the values we hold dear at the MEAC.”

At the core of Troshawn McCoy’s vision is a commitment to compassion, empathy, integrity, respect, and resilience. Through his ventures, including the Colette McCoy Foundation, McCoy Luxury Transportation Services, LLC, McCoy Promotions & Investments, LLC, and Shakir Properties, LLC, he has built a portfolio rooted in authenticity, service, and purpose. With McCoy Enterprises 22, LLC, his mission continues: to create lasting impact through business excellence, philanthropy, and investment in people.

“We are excited about this partnership with the Mid-Eastern Athletic Conference,” said Troshawn McCoy. “While our business is currently based in the Midwest, we are eager to expand to the East Coast. This collaboration provides an opportunity to enter a new market while giving back through our foundation by creating job opportunities and serving the community.”

This partnership further underscores the MEAC’s commitment to providing innovative and meaningful experiences for its student-athletes, fans, and broader community. McCoy Enterprises 22, LLC joins a growing roster of MEAC partners dedicated to advancing the mission of Historically Black Colleges and Universities (HBCUs) while supporting the conference’s student-athletes on and off the field of play.

About the MEAC

The Mid-Eastern Athletic Conference (MEAC) is in its 55th year of intercollegiate competition with the 2025-26 academic school year. Located in Norfolk, Va., the MEAC is made up of eight outstanding historically black institutions across the Atlantic coastline: Coppin State University, Delaware State University, Howard University, University of Maryland Eastern Shore, Morgan State University, Norfolk State University, North Carolina Central University, and South Carolina State University. For more information about the MEAC, visit MEACsports.com.