NORFOLK, Va., Dec. 15, 2021 – The Mid-Eastern Athletic Conference (MEAC) has unveiled a newly redesigned website as part of its multi-year partnership with SIDEARM Sports.
The revised MEACSports.com incorporates the conference’s Step In rebrand – in conjunction with 160over90 – and features a responsive design platform to provide a consistent experience on the user’s desktop, tablet or mobile phone as the look and feel of the website will remain the same regardless of the platform.
Videos and photos are more prominently displayed on the new-look site, as are the conference’s weekly honorees among its 16 sponsored sports.
In addition, the redesigned website will feature an online store where fans will be able to purchase general MEAC gear and MEAC esports paraphernalia. The store will be open periodically throughout the academic year, closing at predetermined intervals in order to fulfill orders that have been placed.
The refreshed site will also continue to enhance the fan experience with improved social media integration, the MEAC Hall of Fame page and greater visibility for corporate partners. MEACSports.com also features dedicated Championship Central pages which allows users to stay connected with the action from start-to-finish during the league's 15 championship events throughout the year.
About the Mid-Eastern Athletic Conference
The Mid-Eastern Athletic Conference (MEAC) is in its 51st year of intercollegiate competition with the 2021-22 academic school year. Located in Norfolk, Va., the MEAC is made up of eight outstanding historically black institutions across the Atlantic coastline: Coppin State University, Delaware State University, Howard University, University of Maryland Eastern Shore, Morgan State University, Norfolk State University, North Carolina Central University and South Carolina State University.
About 160over90
160over90 is a full-service cultural marketing agency. An integrated part of the Endeavor network, which includes entertainment agency WME and sports, fashion, and events leader IMG, 160over90’s cultural insight, access and influence helps brands stay connected to what their consumers care about most. With offices across the U.S. and in countries around the world, 160over90’s expertise spans creative, experiential, public relations, digital, social, impact, influence, higher education and more.